Your first offer

For one client-owned video or podcast, deliver: three short-clip timestamps, corrected captions, one useful summary, five social posts and a publishing checklist.

Start costFree tiers
Best clientsCreators + experts
Your valueJudgement + editing
Main riskCopyright + errors

Step-by-step workflow

  1. Get written permission and source files. Work only with content the client owns or is authorised to reuse.
  2. Define the audience and goal. Ask what action the viewer should take.
  3. Create a transcript draft. Use the client’s transcript, platform captions or a free caption tool, then correct names, numbers and technical terms.
  4. Select meaningful moments. Choose clips that make sense alone; do not let AI choose blindly.
  5. Draft the content kit. Use free AI to create options for titles, summaries and captions.
  6. Human-edit every asset. Verify facts, remove repetition, preserve the speaker’s meaning and match each platform.
  7. Deliver organised files. Include filenames, timestamps, captions, thumbnails and a simple usage guide.

Free-tool workflow

TaskFree starting optionHuman check
Transcript and captionsPlatform transcript or Canva auto captionsNames, claims and timing
Draft summaries/postsFree AI chat or Canva Magic Write allowanceTone, accuracy and originality
Visual layoutsCanva free design toolsBrand consistency and readability
DeliveryGoogle Docs/Drive foldersPermissions and organisation

Visual reference: adapting one source into multiple formats

Use this as workflow inspiration, not as a promise of results or permission to reuse other creators’ content.

Do not sell raw AI output

A client can press an AI button too. Your value is careful selection, correction, platform adaptation and reliable delivery.

How to get a first client

  1. Choose one type of creator: coaches, educators, podcasters or local experts.
  2. Create one sample using your own content or content with permission.
  3. Show the before/after result and exact deliverables.
  4. Offer a small paid trial rather than free ongoing work.
  5. Ask for feedback and improve the process before increasing volume.

Rules and risks

Sources and helpful references